Elektra Awards 2021 – The Winners

Congratulations to all those who made the short-list, in what were crowded fields, and particularly well done to the winning individuals, organisations and companies.

You can see the full list of awards below, with special thanks to all the sponsors, without whose loyal support the event could not take place!

The Winners


Best Campaign of the Year

Electrocomponents – Helping improve the lives of 100,000 people worldwide


Distributor of the Year, Sponsored by Panasonic

RS Components


Manufacturer of the Year, Sponsored by Publitek

KIOXIA Europe GmbH


Start-up Electronics Business of the Year

Crypto Quantique


Automotive Electronics Award, Sponsored by Rochester

Paragraf – GHS-A Hall Effect Sensor for Mapping of EV Battery Cells


Award for Excellence in Product Design (High-reliability systems)

Microchip Technology – Microchip LX7720 Integrated Radiation-Hardened Motor Controller


Award for Excellence in Product Design (Medical), Sponsored by Analog Devices

OmniVision Technologies, Inc. – OH0TA OVMed Medical Image Sensor


Design Tools and Development Software Award, Sponsored by Swindon Silicon Systems

Percepio AB – Tracealyzer for Linux


Internet of Things Product of the Year, Sponsored by Micron

Crypto Quantique – Quantum-Drive Technology Creates the World’s Most Secure and Scalable IoT Security Platform


Passive and Electromechanical Product of the Year

Harwin plc – Kona Connector Series


Power System Product of the Year

Trameto Ltd. – Simple, Effective and Economical Power Management of Micro Energy Harvesting


Semiconductor Product of the Year (Analogue), Sponsored by Mouser Electronics

Crypto Quantique – On-Chip Analogue IP Enables Femtoamp-Level Measurement of Quantum


Semiconductor Product of the Year (Digital)

Ambarella, Inc. – CV5 Edge AI Vision SoC for Single 8K and 4K Multi-Imager AI Cameras


Test Product of the Year

Rohde & Schwarz – RTS: Accelerating the Development of Automotive Radar for Autonomous Driving


Design Team of the Year, Sponsored by BWW

Ignys Ltd. – Electronics & Software Design Team Promote Innovation with a Heart


University Research (Readers’ Vote), Sponsored by RS Components

University of Bath – Tense your inner ear to control a computer


Educational Support Award

Electroncomponents – Grass Roots Education


Rising Star of the Year

Jessica Reading – Siemens plc


You can also view the original Elektra 2021 Shortlist on the dedicated Elektra Awards website.

Thank you, too, to the excellent host for the evening, BBC Breakfast presenter Charlie Stayt, and the improv comedy troupe The Noise Next Door.

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